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The customer has spoken and the data is undeniable: BOPIS (Buy-Online-Pickup-In-Store) is a fulfillment option every eCommerce merchant with brick-and-mortar locations needs to provide.

Executing BOPIS is no simple task, however. It requires an array of interwoven elements and can only be accomplished with powerful software to coordinate the entire process. 

A SkuNexus solution provides merchants with the ability to turn their BOPIS aspirations into reality.

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BOPIS Demands Multichannel Inventory Sync in Real Time

As we continually discuss at SkuNexus, your inventory is the bedrock of all other operations. Everything flows from knowing what you have and where you have it at any given moment.

If you wish to offer BOPIS as an option to shoppers, you must know that either 1) the exact item is located in a physical store convenient to the shopper, or 2) it is in stock and can be shipped to the desired store from a warehouse (or another store).

Having an inventory management system like SkuNexus that continually updates in real time across all digital and physical channels is fundamental to achieving this.

Store Employees Take on New Responsibilities

A retail store’s daily operations become much more complicated when BOPIS fulfillment is added to the mix, and new roles and tasks must be clearly defined and assigned.

Many of the same concepts present in warehouse management become relevant in a BOPIS scenario. Store employees will become pickers and packers in addition to their other duties, and strict organization is needed to avoid procedural breakdowns. This can include directed putaway, barcode scanning, detailed pick lists, specific packing material information, and the dissemination of any other data points necessary to provide maximum efficiency.

SkuNexus software provides businesses with a vast range of tools to ensure that everyone both knows what their responsibilities are and can successfully complete them for optimized in-store fulfillment.

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SkuNexus-powered BOPIS Fulfillment Provides Retailers with Significant Added Benefits

Cost-Effective Shipping

Shipping to a customer's home can entail high costs for any retailer, while BOPIS allows the elimination of a portion of shipping and last-mile delivery expenses.

Lower Cart Abandonment

Two leading factors in online cart abandonment are shipping costs and prolonged delivery times. BOPIS gives businesses a way to circumvent these common customer pain points.

Faster Fulfillment

For customers who require items immediately, BOPIS can be the solution. This, of course, assumes that the pick-up takes place within store operating hours and on business days. When quick product retrieval is crucial, BOPIS delivers.

Assurance of Availability

BOPIS acts as a guarantee that the desired product is available for pick-up at the selected retail location.

Increased Foot Traffic in Physical Stores

As online shopping gains traction, maintaining or increasing foot traffic has become a challenge for traditional retail stores. BOPIS serves as a conduit between digital and physical shopping experiences.

Schedule a Live Demo

Find out how our platform can elevate your operations. Offer to set up a test account for you, so you can try out the platform on your own time

Why SkuNexus

Find out how our platform can elevate your operations. Offer to set up a test account for you, so you can try out the platform on your own time